Content Marketing

//Content Marketing

Conversion rate optimisation tips for your landing page

Having a professional-looking landing page for your website is always a great tool to have for your business. But if your landing page lacks a clearly-defined conversion rate optimisation process, you are likely missing out on a huge opportunity to grow your sales leads and increase potential revenue. Despite the potential benefits that landing pages [...]

By | March 2nd, 2015|Content Marketing|

Content Marketing – How to Repurpose Old Content to Drive Traffic to Your Site

Content marketing is at the center of any online marketing campaign strategy. Original, high-quality and relevant content helps attracts users to your page with the goal of persuading or enhancing the user’s behavior. Content marketing should be a continual process that is integrated across multiple channels in your online marketing campaign such as SEO and [...]

By | November 28th, 2014|Content Marketing|

Content is King… As Long it’s Integrated Across Multiple Channels!

Providing high-quality content is essential to the success of any company’s online marketing strategy. In fact, a recent report by the Content Marketing Institute (CMI) and the Association for Data-driven Marketing and Advertising (ADMA) found that 52% of Australian marketers are more likely to have a documented content strategy compared to 43% in North America. [...]

By | October 22nd, 2014|Content Marketing|

Design The Ultimate Content Strategy By Using Different Forms Of Media

People need to use more than written articles in order to achieve great results. I've spoken about a few of the things they need to make sure they are using. Everyone in the world is unique and we all have different likes and dislikes. I think some people don't have a clue about this and [...]

By | March 7th, 2014|Content Marketing|

Content Trends in 2014

If writing is your passion, now is the time to update your writing skills as this New Year favours the writers, beginners and experts alike. If you plan to try your luck in content writing, then the 2014 content trends will work as your guide towards the industry. Content is Still KING Oh yes, the [...]

By | February 25th, 2014|Content Marketing|

Copywriting tips for 2014

Copywriting has for many years been the poor relation for webmasters, with many investing little time, budget or effort into the copy on their pages. In 2013, thanks largely to Google updates, things started to change. The phrase 'content marketing' became the buzzword on everyone's lips as suddenly people have started to take copywriting seriously. [...]

By | January 28th, 2014|Content Marketing|

Common Google SEO Basics To Use

Unless a website is well ranked in the search engines, the site will never get enough traffic to really deliver on its intended purpose. Learning a few Google SEO basics can definitely help web publishers increase their chances of being successful with their online endeavors. There is another reason why it is critical to learn [...]

By | January 23rd, 2014|Content Marketing|

4 Tips to Improve Customer Experience And Searchability

In today’s world, if you want to succeed in business, you need to have a website. More and more consumers are turning to the internet to research products, services and companies, and if your business cannot be found online, these people will choose to buy products and services from companies that are. But while having [...]

By | January 22nd, 2014|Content Marketing|

Article Marketing: Is it Worth Your Business’s Time?

Article marketing can be a valuable tool for any business with a presence on the Internet, but how effective it will be depends on your overall content marketing plan. If you don't have a plan, you may find that your article marketing efforts are a waste of time and money. Organized marketing plans that include [...]

By | December 20th, 2013|Content Marketing|

Best Tips on Getting Traffic for Your Website

Targeted traffic should be your first priority and conversion second when managing your website. In order for your target market promote or even buy your products or services outright, you need to figure out a way how to get them to visit your website first. Target the info-sharing part of your target market. Not every [...]

By | October 31st, 2012|Content Marketing|