Social Media Marketing

//Social Media Marketing

4 Tips for Using Tumblr for Social Media Marketing and SEO

Tumblr is an effective and underutilized tool for business marketing. When a good search engine optimization (SEO) strategy is employed, your Tumblr account will be peppered with keywords and links that make it more attractive to search engines and the indexes they use to decide where your page will be ranked. A good Tumblr page [...]

By | March 14th, 2014|Social Media Marketing|

Social Media Checklist for Your Next Trade Show

Now that social media is an integral part of marketing for businesses, it is important to remember to include a social media marketing strategy for exhibiting at trade shows too. Traditionally, trade shows take a lot of planning ahead of time and then once the trade show booth is set up, it used to be [...]

By | February 21st, 2014|Social Media Marketing|

Twitter Marketing – How To Use Twitter For Social Media Marketing

While Facebook has lead the way to social media marketing, another equally effective way to market your brand by creating actual mini conversations is Twitter. Constrained by 140 characters - you must think hard, phrase well and converse with your tweeps (or Twitter fan following). So what should your twitter marketing strategy look like? 1. [...]

By | February 1st, 2014|Social Media Marketing|

3 Quick Tips To Do Facebook Marketing For Valentine’s Day

Facebook Marketing is an essential part of Digital Marketing for any small to medium business owners. While, everyone believes in setting up websites for the online audience, a lot of us do not capitalise on the benefits of social media. With Valentine’s Day around the corner, it’s the right time to do Facebook Marketing. Here [...]

By | January 24th, 2014|Social Media Marketing|

Which Demographics Are Attracted to Which Social Media Platforms?

Social media is an important part of any marketing campaign. It is equally important that you choose the right social media platform for your messaging and audience engagement. So many marketers think they need to have active presences on all of the networks and they spread themselves too thin and wind up with sub-par presences [...]

By | January 1st, 2014|Social Media Marketing|

How To Do Social Media Right

Every webmaster and SEO knows that social media should play a role in marketing a website. Social media is a powerful way to build interest in a site, to generate a following, and to create a relationship with your visitors. It's this last element that will make your social media campaign truly powerful – because [...]

By | December 24th, 2013|Social Media Marketing|

The More, The Merrier: Transforming Your Blog Into An Online Community

What is it, exactly, that you hope to accomplish with your blog? Are your goals purely pragmatic, with the ultimate aim being to sell advertising space or improve your page ranking? Or are you interested in something more idealistic, such as promoting causes or ideas that you are passionate about? Whatever your desires, the success [...]

By | August 28th, 2013|Social Media Marketing|

Swim With the Sharks and Master the Internet

Yes, you can jump into the water. The ocean is frothing and salty, but you’re not afraid of getting mauled by the sharks because you have learned how to tame the wild and apparently unpredictable Internet. This beast can be both our best friend and ally, or it can be our curse, depending on how [...]

By | October 31st, 2012|Social Media Marketing|

How To Use Social Media To Showcase Your Business Expertise

In today's dgitial economy, the vast majority of businesses not only have some sort of presence on social media, but have full blown marketing plans and a set marketing budget for social media marketing initiatives. This isn't just for recreation either; studies have shown that the average American today looks to online resources when searching [...]

By | August 16th, 2012|Social Media Marketing|

Three Advanced Strategies for Successful Social Media Marketing

Social media marketing is a complex beast. Businesses that use this marketing strategy have met with a mix of success and failure, as evidenced by news stories as of late. The great part about social media marketing is that even small businesses that were considered too small to participate in some marketing mediums are able [...]

By | August 7th, 2012|Social Media Marketing|