To grow your business, you need a website. A free website from a domain name provider would not help much as they are offering it “for free”. To get the most out of your business and expand it, you got to buy a domain. Paid or premium domain name prices vary significantly. If you haven’t worked hard on it, you might end up spending a lot of money and later realizing that you did not receive the return worth out of it. So it is mandatory to act smartly, to explore and collect as much information as possible before you zero in on a domain service provider. I am sharing these tips with a wish to help you invest wisely.
Play with the names
Most of the popular names are expensive or might have already been taken by someone earlier. In that case, you need to work out a few popular keywords in your business and come up with a few combinations that define your business and probably have not been bought yet. Prepare a list of five to ten possible names that you would like to choose for your website and rank them with your preference. After that, check for the availability of these names with the web domain providers. If any of these names is available and has a high preference in the list, then go ahead and buy that domain.
Keep an eye on the domain name auctions
A few domain service providers auction a few keyword domains relevant to different types of businesses. You would need to be smart enough to find a few providers like that and keep an eye out for the keywords that suit your business. If you have a business plan ready, you could buy a domain name from the available ones and use it later. It will be a good deal as you will have reserved the domain name. You could use it once your business is set up and you are ready to launch it on the World Wide Web.
Be a great negotiator
Even if you have a strong financial backup, you need to be a great negotiator to be a successful businessperson. If you have a million dollars in your bank account and don’t spend them wisely, you will lose them soon. Before you finalize the price when buying a domain, negotiate badly. Keep your quote as low as possible and see what the provider offers. Increase your rate slowly to reach a mutually agreeable price. The provider will think they won the deal while it is really you who won it.
Get the agreement in place
Once you finalize the price with the provider and buy the domain, immediately execute the legal agreement. This will give you more strength and enforce the provision to stick with it. They would not be able to roll back their price or slap any other financial liability. Also, ensure all the terms of the services are mentioned precisely in the agreement to avoid any later conflict.
I hope these tips help you buy a premium domain at a lower price than the prevailing rates. I wish it brings you success in your business.
About the author
Ted Garza is a professional teacher. He has worked at kindergartens in USA and abroad for most of his professional life. In his free time he likes to write texts and articles on the topics of technology and also its implementation in everyday life for different websites (for example for the Danish “køb domæne UnoEuro” campaign). He is always excited to share and comment his views on modernity with other people interested in such discussions.